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Villeroy & Boch Reorganizes Management Following Ideal Standard Acquisition


Villeroy & Boch Reorganizes Management Following Ideal Standard Acquisition
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UK: Bathroom brand Villeroy & Boch has completed a structural reorganisation of its management board responsibilities, effective August 1, 2024, following the acquisition of all operating companies of Ideal Standard earlier in the year. The existing Bathroom & Wellness division will merge with Ideal Standard into three functional areas: Operations, Sales, and Marketing/R&D/Product Management. Georg Lörz will assume the newly created position of chief operations officer (COO B&W), overseeing Operations, Purchasing, and ESG. Ideal Standard’s current managing director, Jan Peter Tewes, will become executive vice president of sales of Bath & Wellness, reporting to Gabi Schupp, the chairwoman of the management board (CEO). The executive vice president of marketing/R&D/product management position is yet to be confirmed. 


Source: Bathroom Review 

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