TOTO Targets Threefold Growth in India by 2030
India: TOTO has identified India as one of its top six markets globally, with the country emerging as an increasingly important contributor to its global growth strategy, supported by its growing economy, young population and long-term market potential. The Japanese sanitaryware major is targeting threefold growth by 2030, focusing on expanding its sales network, broadening its product portfolio across price points and introducing new offerings while maintaining its premium positioning. Its Halol, Gujarat manufacturing facility, operational since 2014, is currently operating at high capacity utilisation and supplies technologically advanced, water-efficient sanitaryware to India and international markets including Europe, Japan and the US, although there are no immediate plans to expand capacity. TOTO is also strengthening its presence across Tier-II and Tier-III cities, targeting premium consumers, architects, builders, developers and hospitality, while focusing on opportunities across premium hotels, airports and metro stations and expanding smart bathroom offerings such as NEOREST and WASHLET.
Source: Hospitality Biz
